Here is an example of a podcast which contributed to increased sales. Forrester’s Groundswell award winner for B2C Talking was Lion Brand Yarn Blog and Podcast / Converseon. According to Forrester: …Lion Brand Yarn created a biweekly podcast that generated 15,000 to 20,00 downloads… …Those who visited the company’s social media were 41% more likely […]Read more "Podcasting in action – Groundswell Awards and Lion Brand Yarn"
Yesterday it occurred to me that podcasting is going on five years of age. Back in 2005 or so folks like Adam Curry and Ron Bloom promoted early forms of podcasting with Podshow Inc, now known as Mevio. In the hyper accelerated time-line of the web, five years is a really long time. During the […]Read more "Podcasting for education – it’s not too late"
There are lots of podcasts out there and we went looking for new ones to listen to just the other day. Here are some of the ones we’re subscribing to via iTunes. For the podcasts without an iTunes Store address we use Google Reader. Banff Lake Louise Tourism – Short, 2 to 3 minutes per […]Read more "Podcasts we’re listening to"
Every once in awhile I like to search for new podcasts to listen to . . . I still have my favourites but it’s important to check out what new stuff is out there in case I might be missing something. Here’s what we are listening to now: Favourites (long-time & regular listening): No Agenda […]Read more "Podcasts we’re listening to"
The CRTC’s investigation into new media, internet and possible regulations is underway. Right now they are involved with public meetings to find out what the stakeholders are looking for. The stakeholders are content producers, large broadcasters, tele-comms, actors and us – the citizens of this country who will benefit from any and all regulations. Yes, […]Read more "CRTC and the internet – public meetings underway!"
Canwest Global has announced that they are planning to sell or close(?) their secondary network in response to the financial pressure they are currently facing. This secondary network includes five TV stations across Canada. One of these stations is CHCA-TV, which was started up in 1957 by G. A. Fred Bartley, and is our local Red Deer station. For […]Read more "Can or will or should local TV station be saved?"
Someone recently told me that they saw a news item about a local organization podcasting. I checked it out and they weren’t. Instead they were streaming video from their web site. Big difference! Needless to say I was a little disappointed. Since words like social networking, Web 2.0 and podcasting are so new it’s to be expected […]Read more "A podcast by any other name . . ."