Job numbers are still weak but for those employers who are looking for staff, social media, social networking and tools like Twitter are providing alternatives to traditional job boards, newspaper ads and headhunters. This article from the Globe and Mail talks about this new trend – Employers sidestep recruiters to tap social media. Why? This […]Read more "Employee recruitment and social media"
Twitter.com is okay but there are times when managing all those comin’s and goin’s can be overwhelming. We use Tweetdeck on the PC and it works well in letting us follow others, update our tweets and keep up with search tags. Social media links . . . Facebook and Myspace updates are viewable in […]Read more "Twitter clients – we use Tweetdeck"
Here is an example of a podcast which contributed to increased sales. Forrester’s Groundswell award winner for B2C Talking was Lion Brand Yarn Blog and Podcast / Converseon. According to Forrester: …Lion Brand Yarn created a biweekly podcast that generated 15,000 to 20,00 downloads… …Those who visited the company’s social media were 41% more likely […]Read more "Podcasting in action – Groundswell Awards and Lion Brand Yarn"
In previous posts we have talked about net neutrality and how it affects our freedom on the internet. What does net neutrality mean to you if you use the internet to advertise, market or otherwise promote your business? A quote from the Canadian site “Save Our Net” . . . What is net neutrality? …Put […]Read more "Net neutrality and your business"
Social media can play an important role during a flu epidemic by providing information on symptoms, treatment, avoidance and status of community infection. Educators are also turning to social media and social networking tools as a method of delivering course materials and lectures at times when students are absent from class during flu epidemics. With […]Read more "New media a teaching tool during flu epidemic"
BRASScast Episode 32 – Interview with Danielle Klooster about the Local First campaign click arrow to listen online click here to download MP3 file >>> [download original file] Our Sponsors Our Links Local First Red Deer Chamber of Commerce Music courtesy PRO-Media from http://www.music.podshow.com _________________________________________________ Talk with you later . . . DeanRead more "BRASScast Episode 32 – Interview with Danielle Klooster about the Local First campaign"
Ads placed in podcasts are seven times more effective than television in creating responsive action from audiences according to a report from Podtrac and TNS. The same study identified that podcast ads have three times the recall of online video. Very impressive! The ad format types used in podcasts are typically: embedded 15 second and […]Read more "Ads in podcasts more effective than television"