According to a report from Borrel Associates, 20% of the advertising dollars spent on social networks such as Facebook and Myspace, comes from local businesses. Although not a huge number it does say a lot about the reach that these sites can have for a small business with limited ad budgets. We don’t have numbers […]Read more "Local advertising on social networks grows"
Jeremiah Owyang posted the following models on how companies let employees participate in the social web. This doesn’t mean accessing social media or networking on corporate computers for personal reasons but how they are allowed to represent the company using social web tools. Which one does your company use? The Five Ways Companies Let Employees […]Read more "How some companies let employees participate in social web"
What is your company’s policy on collecting job applicant personal information as part of a background check? If you are an HR professional, how do you make use of the new web to determine the suitability of job candidates? Is the following an invasion of personal privacy or an acceptable component of the recruitment, screening […]Read more "Employer demands you give them your social network info"
Ashton Kutcher, Oprah Winfrey and CNN Breaking News are twittering. The title to this post are their Twitter names. This is not news if you are a follower of the real-time web and it was in all the mainstream news for the past few weeks. Some the Twitterati, early adopters of Twitter in particular, were […]Read more "aplusk, oprah, cnnbrk – can’t resist"
What is a podcast? An audio or video file downloaded from the internet which you can listen to or watch on your computer or a portable player. That’s a simple technical explanation but it’s like explaining chocolate as: “… A food or flavoring made from the seeds of the cacao or chocolate tree. Chocolate is […]Read more "What is a podcast?"