I (and lots of others) don’t listen to radio anymore (update)

It’s everywhere…what is? The numbers documenting the declining ‘free air’ radio audience in favour on Internet/web radio. Some latest numbers from Edison Media Research  show the percentage of audience listening to web radio has grown from 12% to 20% in just one year! And yet there are new ‘free air’ radio stations starting up all around […]

Read more "I (and lots of others) don’t listen to radio anymore (update)"

New numbers on podcast listeners

This isn’t brand new news (at least in the blogging world) but it is worth taking a real good look at for consideration in your marketing plan. eMarketer, a great resource for all things related to marketing on-line, published a report back at the beginning of February 2008 on the number of podcast listeners out in the […]

Read more "New numbers on podcast listeners"