According to many sources, web based video is hot and getting hotter. But that doesn’t mean that all videos will be successful in making an impression and grab the viewers attention. While watching a web video this morning it occurred to me that some videos are a waste of time and have very little impact. […]Read more "How to make web video work"
BRASScast Episode 32 – Interview with Danielle Klooster about the Local First campaign click arrow to listen online click here to download MP3 file >>> [download original file] Our Sponsors Our Links Local First Red Deer Chamber of Commerce Music courtesy PRO-Media from http://www.music.podshow.com _________________________________________________ Talk with you later . . . DeanRead more "BRASScast Episode 32 – Interview with Danielle Klooster about the Local First campaign"
The following is a video for our client “A Better World – Canada” . . . You can find more of their videos on their YouTube Channel – A Better World Canada. Dean _Sponsors_________________________________________ Nova Media Strategic Online Marketing _________________________________________________ Advanced Systems Corporate Computer and Network SpecialistsRead more "Video for A Better World – Water Struggles"
Breaking news! Big surprise! (sorry about the sarcasm! – well, not really!) According to this report from eMarketer, print advertising is down and digital platforms (read: internet) are growing! There are many notable quotes from the article but here are my favourites: For example, Barclays Capital predicted in its “Internet Data Book July 2009” that […]Read more "Digital advertising up – print ads down:eMarketer report"
Ads placed in podcasts are seven times more effective than television in creating responsive action from audiences according to a report from Podtrac and TNS. The same study identified that podcast ads have three times the recall of online video. Very impressive! The ad format types used in podcasts are typically: embedded 15 second and […]Read more "Ads in podcasts more effective than television"
The internet turns forty years old in September 2009. Happy Birthday Internet! Thanks to the folks who gave birth to the internet those many years ago… From Wikipedia . . . History of the Internet …research efforts included those of the laboratories of Donald Davies (NPL), Paul Baran (RANDLeonard Kleinrock at MIT and at UCLA. […]Read more "Happy 40th birthday to the Internet"
Leo Laporte has been in broadcasting for years. Decades actually. He was early to embrace podcasting and now operates the TWiT network of shows which he calls Netcasts. Leo is an inspiration to many podcasters, audio or video based and continues to investigate new ways of using the web to bring news, information and entertainment […]Read more "Television studio in your basement – TWiT TV"