(click arrow to play audio) Inside the CNWA is an audio podcast featuring news, interviews and commentary about CNWA Pro Wrestling. Canadian National Wrestling Alliance or CNWA, is an independent pro wrestling promotion offering shows across Canada. The audio for the podcast is recorded onsite and in a studio with hosts ‘The Legend’ T. James […]Read more "Inside the CNWA audio podcast – a show we are now producing for From The Second Row Productions"
While reading Tom Webster’s blog post where he gives a preview of his upcoming talk at Blogworld 2010 it was exciting to see that according to his work with Edison Research, the audience for podcasting is growing. A slow but steady growth since 2005 now shows that in 2010 almost 1 in 4 Americans have […]Read more "The many faces of Podcasting"
Here is an example of a podcast which contributed to increased sales. Forrester’s Groundswell award winner for B2C Talking was Lion Brand Yarn Blog and Podcast / Converseon. According to Forrester: …Lion Brand Yarn created a biweekly podcast that generated 15,000 to 20,00 downloads… …Those who visited the company’s social media were 41% more likely […]Read more "Podcasting in action – Groundswell Awards and Lion Brand Yarn"
Yesterday it occurred to me that podcasting is going on five years of age. Back in 2005 or so folks like Adam Curry and Ron Bloom promoted early forms of podcasting with Podshow Inc, now known as Mevio. In the hyper accelerated time-line of the web, five years is a really long time. During the […]Read more "Podcasting for education – it’s not too late"
Ads placed in podcasts are seven times more effective than television in creating responsive action from audiences according to a report from Podtrac and TNS. The same study identified that podcast ads have three times the recall of online video. Very impressive! The ad format types used in podcasts are typically: embedded 15 second and […]Read more "Ads in podcasts more effective than television"