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BRASSmedia Canada

Audio, Video, Live-Event Media Production

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Olds, Alberta
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3. Web 2.0

US Whitehouse goes for an open source content management system

The announcement that the Whitehouse.gov site will be moving to an open-source content management system (CMS) from a proprietary custom built system is more than a sign of the times. It is a major move in the right direction and an example that all of us can and should follow. Why go with a content […]

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Broadband booming in Canada – according to eMarketer

The following info from eMarketer has Canada in seventh spot for internet penetration worldwide. Good news eh! This actually puts us ahead of the UK which we talked about in yesterdays post. What lead us to this article was a Tweet from eMarketer …. We ask…”Why SHOULD Hulu be looking to Canada?”. Don’t we have […]

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Internet ads overtake TV in the UK

Does this article in the Guardian from the U.K., indicate what we can expect in the near future for Canada? Internet advertising spending has surpassed TV advertising – 23.5% vs 21.9% of total ad dollars spent. The numbers in the article for web video advertising were astonishing – it grew by 300% year on year. […]

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Highlights from Gartner media industry hype-cycle

The latest Gartner Media Industry Hype-cycle report has been released and although the details are available for a fee, the table of contents reveals the trends which Gartner feels are on their way up, out and peaking. On the rise: Socialcasting, Media Discovery and Recommendation Engines, Rich-Media Search Technologies, Social Media Marketing Platforms and Over-the-Top […]

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Competition is part of our capitalist system – so are monopolies

Milton Bradley-Hasbro’s Monopoly is a great game but for some large (or even small) businesses it’s a way of life. Competition is good. It’s good for the consumer to have many choices and options – unless it is just the same content with a different wrapper. It’s good for business since it encourages innovation and […]

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