Podcast advertising works

According to numbers released in April by Podtrac, a leading network of podcasts and TNS, a global market research company, podcasts and online video show ads are three times more effective than traditional online ads. Wait – there’s more! Compared with industry benchmarks of 21% for streaming video and 10% for television, unaided ad awareness […]

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OldsTV.com – the future of TV?

Yellow Line Productions out of Olds Alberta is now in the TV business – OldsTV.com. Check it out! I just found out about OldsTV.com tonight and didn’t have much time to chat with Fred, the driving force behind this pioneering effort into local television programming and distribution. Is this the future of TV? It has […]

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Virtual Customer Service Reps

I just came across this company which is based in Edmonton – Codebaby. Codebaby is a ‘virtual agent’ – an avatar (cartoon?) character which interacts with humans. The virtual agents have various names – Cloe, Vicki, Page Turner and others. What makes this a Web 2.0 technology is it’s use in customer service and staff […]

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The perfect eMail system?

If I were to build the perfect email system this is what it would look like . . . messages would be limited to 500 characters … okay then 1,000 characters (but you don’t need to use them all); no attachments allowed … good data gets lost this way, spam would loose it’s power, malware […]

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