BRASScast Episode 22 – Part 2 Advanced Systems Web 2.0 Seminar ‘What Is Web 2.0’

BRASScast Episode 22 - Part 1

BRASScast Episode 22 – Part 2 Advanced Systems Web 2.0 Seminar ‘What Is Web 2.0’

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We had a great time at the seminar today. My presentation was on ‘What is Web 2.0?’. A very big topic and if I had to do it all over again I wouldn’t have tried to get so much info into such a small time slot. The attendees – or ‘community’ as we called ourselves, were great and we had a great discussion at the end.

Here are the topics from each part:

Part 1 . . . introduction and what is web 2.0

Part 2 . . . why web 2.0 for business and who uses it

Part 3 . . . disruptive technologies and how to adopt web 2.0

Part 4 . . . community discussion

The next BRASScast (Episode 23) will feature Peter DeWit from Nova Media Inc speaking on ‘How to grow your business online’.

Show Notes (links to items mentioned during the presentation):

Advanced Systems (Red Deer Alberta)

Nova Media Inc (Lacombe Alberta)

Guerilla Marketing by Jay Conrad Levinson

The Long Tail by Chris Anderson

Wikinomics by Don Tapscott and Anthony D. Williams

Meatball Sundae by Seth Godin

Facebook, LinkedIN, MySpace, YouTube

What is Web 2.0? Various definitions out on the web, O’Reilly (who is attributed with coining the phrase)

Apple iPods

RadioFreeRedDeer – independent music from the heart of Alberta!

Kokanee Ranger – Live or Die and GRIP who developed the strategy

Blog hosting:, Blogspot (aka Blogger)

Podcast hosting:

Whitelabel social networks:

Software as a Service (SaaS): Googledocs, Zoho

Metrics: eMarketer, CRTC, Pew Internet Research, ComScore

IPTV…, host your own TV show –

Online newspapers: Red Deer Advocate (a good example of a rich and interactive presence)

Advanced Systems - Nova Media Inc - BRASSmedia

Opening slide for Advanced Systems Web 2.0 Seminar

The front of the room

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