BRASScast Episode 22 – Part 2 Advanced Systems Web 2.0 Seminar ‘What Is Web 2.0’
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We had a great time at the seminar today. My presentation was on ‘What is Web 2.0?’. A very big topic and if I had to do it all over again I wouldn’t have tried to get so much info into such a small time slot. The attendees – or ‘community’ as we called ourselves, were great and we had a great discussion at the end.
Here are the topics from each part:
Part 1 . . . introduction and what is web 2.0
Part 2 . . . why web 2.0 for business and who uses it
Part 3 . . . disruptive technologies and how to adopt web 2.0
Part 4 . . . community discussion
The next BRASScast (Episode 23) will feature Peter DeWit from Nova Media Inc speaking on ‘How to grow your business online’.
Show Notes (links to items mentioned during the presentation):
Advanced Systems (Red Deer Alberta)
Nova Media Inc (Lacombe Alberta)
Guerilla Marketing by Jay Conrad Levinson
The Long Tail by Chris Anderson
Wikinomics by Don Tapscott and Anthony D. Williams
Facebook, LinkedIN, MySpace, YouTube
What is Web 2.0? Various definitions out on the web, O’Reilly (who is attributed with coining the phrase)
RadioFreeRedDeer – independent music from the heart of Alberta!
Kokanee Ranger – Live or Die and GRIP who developed the strategy
Blog hosting: WordPress.com, Blogspot (aka Blogger)
Podcast hosting: Mypodcast.com
Whitelabel social networks: Ning.com
Software as a Service (SaaS): Googledocs, Zoho
Metrics: eMarketer, CRTC, Pew Internet Research, ComScore
IPTV…OldsTV.com, host your own TV show – Ustream.tv
Online newspapers: Red Deer Advocate (a good example of a rich and interactive presence)
BRASSmedia Canada 