Podcasting in action – Groundswell Awards and Lion Brand Yarn

Here is an example of a podcast which contributed to increased sales. Forrester’s Groundswell award winner for B2C Talking was Lion Brand Yarn Blog and Podcast / Converseon. According to Forrester: …Lion Brand Yarn created a biweekly podcast that generated 15,000 to 20,00 downloads… …Those who visited the company’s social media were 41% more likely […]

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BRASScast Episode 29 – Podcasting and Web 2.0 news bits

BRASScast Episode 29 – Podcasting and Web 2.0 news bits click arrow to listen online click here to download MP3 file >>> [download original file] Links Music courtesy PRO-Media from http://www.music.podshow.com The year of shift to Enterprise 2.0 -May 15th, 2009 – Dion Hinchcliffe, ZDnet A sample of podcast directories that publish podcasts: Canadian Podcast […]

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