Podcast advertising works

According to numbers released in April by Podtrac, a leading network of podcasts and TNS, a global market research company, podcasts and online video show ads are three times more effective than traditional online ads. Wait – there’s more! Compared with industry benchmarks of 21% for streaming video and 10% for television, unaided ad awareness […]

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Office 2.0

Office 2.0 which is using productivity suite software from the web versus off your PC, just took a huge step into the enterprise. Google and Salesfore.com have teamed up to tie in Google docs with Salesforce.com’s CRM software. Why is this such a big deal? Two major players are joining forces to create a new way […]

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